Focus and Scope
IROCAMM (International Review Of Communication And Marketing Mix) publishes peer-reviewed scientific articles, reviews and essays related to commercial, persuasive, journalistic or audiovisual communication with special interest and priority in researching the communication and marketing mix, especially the intersection of both: advertising, public relations, media, consumption, commercial communication, commercial distribution, strategy... Reports, studies and experiences in these same fields are also accepted.
Texts with interdisciplinary, original approaches and innovative contributions that rigorously use the methodology of the field are especially welcome. The journal is published in open access, is multilingual and reflects future trends affecting communication.
It is aimed at academic researchers, whether consolidated or in training, who wish to disseminate the results of their research through scientific publication. It aims to provide a service to the international scientific community by fostering a space for exchange where academic scientific production derived from research applied to social communication can be shared, promoted and disseminated.
There is no charge to authors for processing or publishing an article.
Average time for the review process: 30 days. Once accepted, the text is published in the section IN EDITION waiting for the closing of the issue.
Publication Frequency
IROCAMM - Intenational Review Of Communication And Marketing Mix is a biannual academic journal published in digital format. Since 2019 it publishes issues in the months of January and July each year.
Section policies
- Research Articles
Research articles related to commercial, persuasive, journalistic or audiovisual communication are accepted, with special interest and priority in researching the communication and marketing mix, especially the intersection of both: advertising, public relations, media, consumption, commercial communication, commercial distribution, strategy... We particularly welcome texts with interdisciplinary, original approaches and innovative contributions that rigorously use the methodology of the field. The length should not exceed 10,000 words, excluding bibliography, summary/abstract, keywords/keywords and notes.
Indications for authors here.- ✅Open submissions
- ✅Indexed
- ✅Peer reviewed
- Monographic
Research articles related to commercial communication related to the topic proposed in the call for paper are accepted. We particularly welcome texts with interdisciplinary, original approaches and innovative contributions that rigorously use the methodology of the field. The length should not exceed 10,000 words, excluding bibliography, summary/abstract, keywords/keywords and notes.
Indications for authors here.- ✅Open submissions
- ✅Indexed
- ✅Peer reviewed
- Essays for the theme of the monographic dossier
The essay is a text that freely expresses the thought of an author. The author analyses, interprets or evaluates a topic. It has the following characteristics: thematic freedom; personal style in writing; it includes quotes or references; it does not have a defined structure, the author chooses the order in which he dev
elops his argument and it is generally addressed to a wide audience. It has a preliminary, introductory or propaedeutic character. The maximum length is 15,000 words. Indications for authors here.- ✅Open submissions
- ✅Indexed
- ✅Peer reviewed
Archiving
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Archiving and digital preservation
This journal uses the LOCKSS system (https://www.lockss.org/) to create an archiving system distributed among collaborating libraries, allowing them to create permanent journal archives for preservation and restoration purposes. The LOOKSS editorial manifesto page is as follows: https://revistascientificas.us.es/index.php/IROCAMM/lockss
In addition to the usual multiple and versioned backup procedures, the journal's content is replicated in the University of Seville's institutional repository (US Research Depot - IDUS). The journal's homepage in the aforementioned repository is: https://idus.us.es/handle/11441/76881
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Interoperability protocols
The journal implements the OAI-PMH protocol (Open Archives Initiative Protocol for Metadata Harvesting, https://www.openarchives.org/pmh/), a mechanism for collecting metadata from repositories. This feature can be checked by the following request: https://institucional.us.es/irocamm/yyy
Ethics
IROCAMM - International Review Of Communication And Marketing Mix, in line with the recommendations of major international bodies, such as the Committee on Publication Ethics (COPE), considers it necessary and important to promote ethical publishing and observes the following ethical principles throughout the publishing process
- The freedom of expression of authors, attention to diversity and minorities
- The freedom of decision of the evaluators and the publisher. Editorial decisions shall always be communicated to authors in a reasoned manner. Public information on the complaints procedure in the event of disagreement can be found in the section of the site entitled "About the Journal/Peer Review Process".
- The gender balance in the composition of the various boards of the journal
- The commitment to ensure accessibility to users with text-only browsers or assistive devices, activating the tools offered by the open journal system.
- The responsibility of the editor to preserve the anonymity of authors and reviewers during the review process.
- The commitment to confidentiality of data and texts by reviewers and editors. The author's commitment to internationally accepted guidelines when research involves people or animals.
- The recognition of conflicts of interest, if they exist. In these cases, COPE flowcharts should be followed.
- Citation handling practices are discouraged.
- The auditable recording of all interactions.
- In cases of dispute over authorship, the revision process or publication of the text will be suspended until it is resolved.
- The assignment of rights is made under the Creative Commons – No comercial - Attribution Share Alike 4.0 license (CC BY-NC-SA 4.0).
- The moral and ethical responsibility of the authors is implied:
- Consistency and reliability in the research: it must be responsible and legal, carefully worked, use correct methods of analysis, guarantee the results and present it properly.
- Honesty: no lies or falsifications or manipulation of data.
- Original: not published in another country or language, not presented simultaneously to more than one publication without the editors having agreed to co-publication by pointing it out in the text, subject to intellectual property laws citing identifiable primary sources. The anti-plagiarism procedure followed by the journal can be consulted at this link.
- Transparency: Transparent with research funding sources, including direct and indirect financial support, provision of equipment or materials, or other support.
- Accountability: Authors should conform to established publishing standards. They should collaborate by making quick and agile corrections. They should respond to acceptance or rejection and to the reviewers' suggestions.
- Indications about co-authorship. The degree of participation in the study will depend on the simultaneous presence of these conditions: intervention in all phases (structure, writing and review), coordination with the other authors, contribution to obtaining funds, data collection and analysis. The order of signature will be decided by consensus and in advance. The author is the one who assumes public responsibility for the content of the article. Researchers with minor contributions would only appear in the acknowledgements.
- The quality of the texts is based on the anonymous peer review process and the option of correspondence with the editor or comments to the articles where other professionals not directly linked to the review process can express their opinions contributing to the recognition of the scientific contributions of what has been published.
These indications are an extract from TUR-VIÑES, Victoria; FONSECA-MORA, M. Carmen; GUTIÉRREZ-SAN MIGUEL, Begoña (2012). "Ethics of scientific publication: initiatives and recommendations". El profesional de la información, vol.21, September-October, nº5, pp. 491-497. http://dx.doi.org/10.3145/epi.2012.sep.07
The review subscribes the COPE and Wiley (2014) Good Practice Protocols.
Anti-plagiarism Politics
IROCAMM - International Review Of Communication And Marketing Mixholds an anti-plagiarism policy that ensures that all published works are unpublished, through the professional application of cross-checks, thus guaranteeing the originality of all manuscripts. This anti-plagiarism policy ensures standards of originality in this journal with a high international impact, in order to guarantee innovative and impactful scientific production. Authors and reviewers also have a set of specific tools to detect plagiarism: Turnitin, Grammarly, Plagium, Copionic, WriteCheck, PaperRater, Plagarisma.net, Viper, Plagarism... free access or licensed platforms that monitor originality and control plagiarism.
Therefore, a similarity report (percentage of plagiarism of the text) resulting from checking the text of the article in any anti-plagiarism application (TURNITIN, VIPER, PLAGIARISM CHECKER or any of the aforementioned) must be attached. Similarity reports with a similarity percentage higher than 10% (excluding references used in the text) will result in the rejection of the text. Not required for reviews but check this box anyway so that the system will allow you to continue.
Quality Indicators
IROCAMM - International Review Of Communication And Marketing Mix guarantees a rigorous and transparent anonymous peer review system through an International Review Board (IRRC) of researchers from several countries, specializing in audiovisual communication and advertising and marketing and market research... As a journal of excellence, a guarantee model is implemented with a tight and demanding process in which each article is subjected to a minimum of two blind reviews by experts in the field, excluding inbreeding and always aiming at the dissemination of original knowledge with international projection.
IROCAMM - International Review Of Communication And Marketing Mix guarantees the quality of the editorial process through the Science and Technology Foundation (FECYT) as soon as it begins to work. The scientific rigor of the texts will be complemented by an editorial accuracy based on the work of reviewers, stylistic department, professional layout and adaptation to different online edition formats (ePub, issue, preprint and print formats). The journal will offer a serious and rigorous editorial process, accessible on the web and transparent for the author throughout the process, explained in detail with downloadable documents: regulations, pre-submission check, submission format, citation rules, standardization of author credits and emails, submission manual, cover letter, revision protocol...
The journal is also indexed in the databases and repositories indicated in the indexing.
Editorial Practices on Gender Equality
IROCAMM - International Review Of Communication And Marketing is committed to gender policies that lead to real equality between men and women in our society. This commitment takes the form of several fundamental actions.
1. Editorial participation
The journal will adopt measures to ensure a balanced editorial composition of men and women that is reflected both in the different bodies of the journal and in the participation of the people who evaluate the papers.
2. Use of inclusive language
IROCAMM - International Review Of Communication And Marketing recommends the use of inclusive language in scientific articles that takes into account the presence and situation of women in society and that is in accordance with the principle of gender equality. In this sense, it is advisable to replace the use of the generic masculine to designate all persons in the class or group, whether men or women, with terms of generic value, to use explanatory syntagms or, when none of the above is possible, to use split formulas.
For a more concrete development of alternatives and proposals for use, we recommend consulting the United Nations website: Gender Inclusive Language.
3. Sex and gender in research
Research should avoid gender stereotypes and biases that adopt the masculine as the universal referent, exacerbate biological differences or naturalise socially constructed differences. Likewise, they should consider the sex variable in any type of research on people, animals, tissues or cells, that is to say:
Reflect and make informed decisions on the sex composition of samples and report the sex of the research subjects.
To analyse the differences within each sex and to present the results disaggregated by sex.
In this regard, it is recommended to consult the manual: Gender in Research.
Reviewers Committee
The review committee is made up of collaborators of recognized competence in the subject matter of each article. Reviewers are selected according to criteria of affinity, recognition and research career in the subject matter of the text to be reviewed. Doctors are always selected. On occasion, professionals of recognized reputation in the field have been used.
IROCAMM - International Review Of Communication And Marketing Mix has different databases of experts in the field. It is taken into account that the reviewer does not belong to the same institution as the author of the text to be reviewed and an attempt is made to avoid conflict of interest.
The functions of the committee of reviewers are to ensure the quality of the texts published in the journal and to adequately motivate the decisions of evaluation of the article.
The editorial team follows up on each reviewer by establishing a quality process in the review of manuscripts to guarantee compliance with deadlines, preservation of anonymity, motivation of decisions and information to the author.
Collaborations are certified each year, at the end of the review process.
We thank all collaborating reviewers for their selfless and rigorous work. We highlight their didactic role in the improvement of the texts published in the journal. Their considerations are always valuable and highly appreciated by the authors.
Some have collaborated by reviewing more than one text.
To all of them: THANK YOU.
Published articles citation
You can find all the details in the journal's Google Scholar profile. To see the detail of each quote received, you can click on the number located in the column "Quoted by".
You can also check the h index of IROCAMM - International Review Of Communication And Marketing Mix.
Next Issues Call For Papers
Guidelines for authors
Authors Fees
IROCAMM - International Review Of Communication And Marketing Mix does not charge any fee to its authors for publishing in the journal.
Translators
IROCAMM invites authors to contribute their own translations into other languages. However, if authors so wish, the journal has a database of translation companies specializing in communication research, advertising and marketing mix.