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Keywords

Block title

Comportamiento de compra del consumidor digital en Latinoamérica 2020 - 2023.: Una revisión sistemática

543
Tipos de product placement: una visión teórica

197
Marketing relacional como estrategia de fidelización de clientes en una industria panadera

176
Los deepfakes como una nueva forma de desinformación corporativa – una revisión de la literatura

173
Protocolo en las negociaciones empresariales internacionales

162

Indexed in Latindex Catalogue 2.0 - Achieved 38 of 38 Latindex criteria

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Copyright 2023 - IROCAMM - International Review Of Communication And Marketing Mix
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
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© IROCAMM. International Review Of Communication And Marketing Mix.
Founded by Prof. Dr. Gloria Jiménez-Marín in 2017
Faculty of Communication. Américo Vespucio Ave., n/n. B2 Office. 41092 - Seville (Spain)
gloria_jimenez@us.es | https://revistascientificas.us.es/index.php/IROCAMM/index
DOI: http://dx.doi.org/10.12795/IROCAMM
ISSN electronic version: 2605-0447 | Legal deposit: SE 729-2020

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