THE DUCTILE IDEOLOGY: FROM BEING AN ABSOLUTIST DISCOURSE TO BEING AN ELEMENT WHICH CONFIGURES THE EXPERIENCE
Keywords:
Ideology, experiencie, subject, capitalismAbstract
This research purpots to examinate the historical tour of one of the most relevant phenomena of the collective imaginary: the ideology. It will be observed as the above mentioned phenomenon will happen of being an absolute theory it brings over of the reality of the subject, to an element constituent of the psychological experience of the subjectivity (to the season of the postmodern speech). To analyze this transit, will be observed the expositions of Marx and Engels, as representatives of the historical materialism and founders of the traditional vision of the phenomenon, Althusser, as speech that initiates the turn of the ideology to the subject and, finally, Zizek, as of integration theory of the traditional vision and subjectivity speech.
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