Peran, M. J. (2021) „Is time to reach customer product acceptance influenced by advertising support?“, IROCAMM - International Review Of Communication And Marketing Mix, 4(2), S. 55–59. Verfügbar unter: https://revistascientificas.us.es/index.php/IROCAMM/article/view/16914 (Zugegriffen: 10 Dezember 2025).