Pérez Latorre, Óliver. “Participatory Narrative and Brand Communication”. COMMUNICATION. International Journal of Audiovisual Communication, Advertising and Cultural Studies 1, no. 11 (November 11, 2022): 67–81. Accessed May 18, 2024. https://revistascientificas.us.es/index.php/Comunicacion/article/view/21271.