SANZ AZNAR, J. The marketing of neuromarketing in the film industry. COMMUNICATION. International Journal of Audiovisual Communication, Advertising and Cultural Studies, [S. l.], v. 20, n. 1, p. 25–43, 2022. DOI: 10.12795/Comunicacion.2022.v20.i01.02. Disponível em: https://revistascientificas.us.es/index.php/Comunicacion/article/view/20203. Acesso em: 16 aug. 2024.