Literature Review on the Current Use of Artificial Intelligence (AI) in Corporate Management for Sustainable Development

Authors

DOI:

https://doi.org/10.12795/Ambitos.2025.i67.02

Keywords:

artificial intelligence, corporate management, sustainable development, sustainability

Abstract

The global environmental crisis has generated increasing concern for sustainability and efficient resource management. In this context, Artificial Intelligence (AI) emerges as a potentially transformative tool. Therefore, this study aims to analyze the scientific contributions of AI in corporate management, evaluating its capacity to contribute to sustainable development. The initial hypothesis posits that advances in AI can automate and optimize processes, promoting efficient resource use and the adoption of socially and environmentally responsible strategies in the short term. To conduct this research, an exhaustive bibliographic review of the main scientific databases was carried out, using keywords related to “Artificial Intelligence in sustainable companies” over the past decade. This strategy allowed for the identification and analysis of the most relevant and current publications on the topic. The literature review reveals a growing body of knowledge supporting the proposed hypothesis. The analyzed studies show that AI can play a crucial role in optimizing corporate processes, reducing resource consumption, and minimizing environmental impact. Additionally, AI’s capacity to facilitate informed decision-making and the implementation of sustainable practices is highlighted. The findings of this bibliographic review suggest that integrating AI into corporate management can be an effective strategy for advancing sustainable development. It is recommended to continue researching and developing AI applications that contribute to corporate sustainability.

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Author Biographies

Raquel Martín López, European University of Valencia

Raquel Martín López es Doctora Internacional Cum Laude en Comunicación, profesora de la Facultad de Ciencias Sociales y directora de la Clínica de Sostenibilidad en la Universidad Europea de Valencia. Consultora en comunicación de moda y sostenibilidad. En su experiencia laboral cuenta con años de experiencia en diferentes empresas valencianas de marketing digital con mercados internacionales y ha sido emprendedora en el sector de la joyería con la creación de su propia marca.

Jesús Martín López, European University of Valencia

Jesús Martín López es Graduado en Dirección de Empresas, Máster Universitario en Marketing, y posee diplomas en Dirección y Motivación de Equipos, Liderazgo en Valores, Mediador Seguros Nivel Dos, Responsabilidad Civil y Seguro, y especialista en Sostenibilidad Empresarial. Cuenta con más de 15 años de experiencia en la gestión de equipos y estrategia empresarial en empresas nacionales españolas. Sus principales áreas de investigación incluyen el marketing sostenible, marketing estratégico y la aplicación de la Inteligencia Artificial en el entorno empresarial.

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Published

2025-04-15

How to Cite

Martín López, R., & Martín López, J. . (2025). Literature Review on the Current Use of Artificial Intelligence (AI) in Corporate Management for Sustainable Development. Ámbitos. Revista Internacional De Comunicación, (67), 33–47. https://doi.org/10.12795/Ambitos.2025.i67.02

Issue

No. 67 (2025): April Edition

Section

MONOGRAPH

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Copyright (c) 2025 Jesús Martín López, Raquel Martín López

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